I specialize in helping companies grow exponentially while maintaining focus on the customer journey using traditional and digital technology. I have over 20 years of leadership experience in customer acquisition operations and marketing management. I help companies implement best practices to connect and acquire customers at scale using the company's voice and differentiator. In addition, I help them launch new offerings to market in both English and Spanish.
There are many companies with great, innovative products and solutions, but they try to grow and scale using processes that are either out of sync with their current needs or out of touch with today’s consumers’ expectations. Helping companies connect with their customers is my main motivation.
I add the most value helping companies that want to grow and scale. Since I have had the opportunity to build and grow not only retail and online operations, but also B2B operations, I can help companies review, diagnose, and propose operational enhancements that will allow them to connect, convert, and onboard a large cohort of customers so they can scale very efficiently.
Digital adoption will continue at an exponential speed. Consumers not only want to transact, but also interact using digital channels – especially mobile. Today’s consumer does not necessarily want to talk to you over the phone; consumers still want connections and interactions their way, and these needs can no longer be ignored. We will continue to see more customers purchasing cars, refinancing loans, using financial services, booking appointments, and in general selecting and using products and services from the comfort of wherever they are.
I had the opportunity to lead several impactful projects in my previous roles, from upgrading customer acquisition systems to creating acquisition roadmaps. But the most impactful was transforming a financial services organization from being only branch centric to a 100% digital experience with significant gains in adoption and retention.
In conclusion, given his wide range of skills and in-depth experience, Andres Huertas is uniquely positioned to help companies not only grow exponentially but also focus on the crucial aspect of the customer journey. A seamless blend of traditional methods and cutting-edge digital technology, his strategies have proven time and again to effectively connect with customers and meet acquisition goals on a large scale. His adeptness in launching new offerings to market, coupled with his bilingual communication skills, offer an additional advantage to the companies he collaborates with.
It is thus, evident that companies seeking to bolster their growth trajectories and customer engagement strategies would immensely benefit from Andres Huertas' expertise. Suffice to say, Andres is available for hire as an advisor on AdvisoryCloud, a platform connecting businesses with top-tier experts. Expand your company's horizons with his invaluable insights and be a part of the success story he continues to write in the realm of customer acquisition operations and marketing management.
A distinguished business growth advisor with over 20 years of leadership experience. Specializing in curating effective customer acquisition strategies, Andres Huertas skillfully marries traditional approaches with digital technology to facilitate the growth of various companies. His deep-seated passion for aiding organizations to connect meaningfully with their customer base shines through. Having had the opportunity to develop both retail and online operations, Huertas has an impressive ability to review and handle operational enhancements, thus enabling companies to efficiently scale and grow. This conversation traverses relevant points from discussing his areas of expertise to intriguing projections about the industry's future. Huertas' unique perspective is sure to provide invaluable insights, so be prepared to take notes as he shares his remarkable journey.
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