We recently had the opportunity to sit down with Steven Hausle, a highly experienced advisor in sales management and revenue generation. With a wealth of expertise in direct and distribution channels, both domestically and internationally, Steven's forte is enhancing shareholder value. Throughout his career, he has honed his skills in helping early-stage companies and emerging technologies succeed. Steven's motivation for being an advisor stems from his observation of technical innovation coming from engineering talent that lacks necessary sales and marketing skills. He helps companies clearly identify their target market and adopt appropriate strategies for success. In this interview, we dive deeper into Steven's insights and reflections on the disruptive trends he sees on the horizon, as well as the most impactful projects he has been involved in as an executive, among other topics.

What are your areas of expertise?

I have extensive experience in managing sales through direct and distribution channels, both domestically and internationally. My forte is increasing sales revenues and improving EBITDA, enhancing shareholder value. Early-stage companies and emerging technologies are areas in which I have substantial experience and a continuing interest.

What's your main motivation for being an advisor?

I have experience with companies of all sizes and have witnessed management tendencies that are not optimized for their identified market focus. Most often, technical innovation comes from engineering talent that lacks necessary sales and marketing skills to achieve their desired revenue expectations.

What types of situations are you capable of advising on?

There are many firms with great ideas, but execution is most often lacking. Clearly identifying product value to the target market, selecting proper go-to-market strategies, and a cohesive marketing plan are essential for success.

Do you see any disruptive trends on the horizon in your industry or position?

My primary field has been introducing technology within microelectronic manufacturing. I was also a co-founder of a SaaS firm that was a very early proponent of cloud-based data storage and disaster recovery solutions for the SMB marketplace. Our first client was a large accounting firm in the San Francisco Bay area in November of 2004. Artificial intelligence (AI) is certainly changing many roadmaps and timelines for product design and application.

Tell me about the most impactful project or decision you've been involved in as an executive.

This is a difficult question as the answer depends on the marketplace. In the technology market, it was the introduction of the first 2D mapping metrology tool back in 1983. For an SMB-related project, it was the introduction of the first cloud-based data storage and disaster recovery SaaS solution.

In conclusion, if you're looking for a seasoned professional who can help take your business to the next level, Steven Hausle is the perfect advisor for you. With his extensive experience in managing sales and distribution channels both domestically and internationally, he can help increase your company's revenue and improve EBITDA, ultimately enhancing shareholder value. Additionally, his expertise in early stage companies and emerging technologies makes him an invaluable asset to any organization looking to grow and adapt to new trends in the industry. So why wait? Hire Steven Hausle as an advisor on AdvisoryCloud today and start achieving your business goals!